This week I did a quick webinar about AdWords Editor. The purpose of this webinar was to teach advertisers about the advantages of AdWords Editor. It is important for anyone doing Pay-Per-Click (PPC) advertising to have an understanding of exactly what Editor is and how it works. Editor is a tool that makes every aspect of managing a PPC account easier. Specific topics covered in the webinar were:
– What is AdWords Editor
– Advantages of using AdWords Editor
– Navigation of AdWords Editor
– Creating Campaigns and Ad Groups in Editor
– Creating and Editing Ad Copy
– Making Multiple Changes in Editor
Here is a recording of the webinar. Feel free to tweet any questions or comments using the hashtag #EditorMojo.