Miller’s panel will cover the potential of these new social elements and include best practices for marketers. She will speak along with Martin Beck, Reader Engagement Editor for the Los Angeles Times, and Tim Moore, CEO of CrushIQ.
“Google+ and Google +1 are brand-new products and of high priority to Google.” said Miller. “It is important to understand these tools and how best to take advantage of the benefits and influence. The off page content of Google +1 is already making an impact on page relevancy and personal search results, and will likely expand to all search engine results soon.”
Miller’s presentation will focus on what the Google +1 is and why it is important, where it appears on pages, and how to implement the Google +1 button on your website. Miller will also review how to measure +1’s and other success metrics tied to Google +1.
If you are attending SMX Social next week, please sit in on Miller’s session and introduce yourself.