The Power of Algorithms — It Goes Far Beyond Search

By Janet Driscoll Miller | Jun 8, 2011
More Articles by Janet

As an SEO, my life revolves around algorithms — specifically the search engine algorithms and how they determine website rankings. When watching 60 Minutes this week though, I was really drawn to the story about how financial trading algorithms are affecting the stock exchange and how stocks are traded today in the US. It’s really amazing what a complex math equation can do, and it goes far beyond the ranking of websites. Enjoy!

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