The Quality Score Column is up on AdWords

By Tad Miller | Feb 15, 2007
More Articles by Tad


Just go to an Adgroup page, look above the column headers and click on “customize columns” and select “Show Quality Score”.

Question: Why didn’t they just automatically start showing it? If it’s as important as they say it is, shouldn’t it be just on the page without having to search it out?

A quick view of the Quality Score’s of our client accounts didn’t really reveal any surprises. I think the surprises will come when they make the algorithm change…

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