Calculate Marketing ROI: Find your ROI by Campaign & Channel
Do you know the value you’re getting from your digital marketing? Whether you’re trying to calculate marketing ROI from a paid search campaign or a whole channel, this workbook will help you determine if you’re getting enough positive return from your marketing investment. We’ve broken down results by both Campaign and Channel to give you even more valuable segmented data. Simply enter your marketing data into the spreadsheet and it will auto-calculate ROI measurements such as cost per lead, cost per opportunity, pipeline, return on investment, and average lifetime value.
If you’d like some additional information on how to use this tool, and how to calculate your marketing ROI, please visit our two on-demand ROI webinars: