Are your marketing campaigns missing the mark or is your website experience turning off visitors? To create appealing messaging or a positive user experience (UX), you must understand who you are trying to target online. Begin by focusing on who is already visiting your website and how they are flowing throughout and interacting with your website. Once you identify demographic and behavioral trends of website users, you can adjust your marketing and UX to target them.
Google Analytics Audience reports help you understand who is visiting your website and tailor your website experience and marketing campaigns to their needs. Take this course to learn how to use these reports and discover:
Instructor: Janet Driscoll Miller
Length: 60+ minutes
Includes: Lifetime access
30-day money-back guarantee
Discussion area with instructor